I get this question a lot. "Tell me the secret," they say. As if trying to get someone's attention with a recruiting email template is about magic. It's not, by the way.
Template isn't a bad word.
As long as it's just a framework, not a copy and paste.
Because bottom line? There is a formula to creating a better recruiting email. It's not secret sauce, either. It's trial and error. Refining the story. Getting people's attention.
So, I thought I'd share my formula for getting a response in my new Recruitment Marketing Library video series, all about getting back to the basics that work.
That felt really marketing-y but trust me on this one. Proof? It starts with outtakes.
We cover...
- 3 subject lines that work
- How to structure to body to get responses
- The things you should NEVER do
- And more...
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