Recruiting Advice From Katrina Kibben.

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    Online Strategy and Job Boards

    qualified applicants

    A qualified applicant is a candidate who meets the essential skills and requirements for a specific role. To attract higher-quality talent, recruiters should write inclusive, unbiased job posts, clearly separate required from preferred skills, and leverage targeted outreach strategies beyond traditional job boards.

    How to select a LinkedIn headline that will help you be found for a job.

    Tips for picking the right profile picture on LinkedIn and why having a picture matters in the first place.

    What does a bad job post cost your company? I did some math and even shocked myself.

    Don't Call It A Job Ad

    I observed 5 job board trends anyone who pays for recruitment job ads should know. Trends that will help you take a new approach to your ad strategy.

    Most job postings require a location, so how do you post a remote job? Here's your how-to and advice to posting remote jobs.

    This video shares 3 simple, practical rules for writing better job postings. 

    3 areas where you can use a recruiting chatbot to deliver a unique and helpful experience for candidates. 

    I didn't follow any of my own advice when hiring. This is what happened next, and what I learned.

    These are the lessons I learned by speaking with over 100 practitioners about their job posts.

    Are we all just blindly following bad behaviors and busted job posting templates by using bullets? Maybe.

    A quick tutorial on CPM vs CPC for recruitment marketing with guidelines for selecting your buying strategy.

    Every recruitment marketing strategy should start with one thing: listening. Here's where you can find those conversations.

    Who cares what recruiting competitors are doing? You should care.

    What is programmatic advertising? Why should recruiting teams know this buzzword?