Recruiting Advice From Katrina Kibben.

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    Recruitment Marketing Advice

    Asking specific, creative questions to help hiring managers picture the person they want to hire. They can also help you write a better job post.

    Most job postings require a location, so how do you post a remote job? Here's your how-to and advice to posting remote jobs.

    We can't have augmented writing tools without writing training because machines process inputs. People determine what good is.

    The best of 2019’s recruiting content from Three Ears Media, plus our favorite writers, podcasters and more.

    Don't use marketing content for recruiting. Tailor the content for the candidate experience.

    People want to connect. They want to believe that 40 hours of their life every week will mean something. That's not happening in a list of "3+ years experience."

    All of the worst recruiting email templates sound the same.

    A 90% response rate on recruiting emails isn't folklore. It's real life when you use this tactic.

    The first in a series of snarky renditions of bad job postings is the world's most honest job posting.

    Candidates should not feel "interrupted" by your recruitment marketing.

    The whole "it worked one time so I'm recycling it for the 99th" is getting old. If I can recite your recruiting email, it's not good enough - ok? But this is.

    How many is too many when it comes to the interview process? Warning: this post may make you cringe at interview reality.

    This video shares 3 simple, practical rules for writing better job postings. 

    3 areas where you can use a recruiting chatbot to deliver a unique and helpful experience for candidates. 

    If you're dedicated to getting your employee referral program right, it's not about more posters or bigger bonuses.

    Behind the data, past the technique, there's one reason why you should really care about your job postings.

    Here’s a twist on Take Your Child To Work Day: create a place your kids want to work. 

    In this week's videos, I'm sharing 3 personalization tactics you may not have tried before.

    If you've ever worked at a big company, you've seen brand guidelines. They create consistency and make the experience for buyers excellent. That should exist for recruiting.

    Watch this 3-minute video to learn 4 critical elements of great blog posts for candidates and the golden rule of great career site content.

    Writing recruitment marketing isn't about flash. It's about clicking with candidates

    Here's the reality. Job post word count is all about candidate attention. You need to get it and keep it long enough to convince them to apply.

    By day, we’re told that “people are our greatest asset.” At night, we nod, we smile, we cry at home. What does it "greatest asset" mean anyway?

    Can you be a culture fit if you're also a culture add? What does all of that mean anyway?

    It's one small typo between a shit and a shift leader, people. But we can get rid of a few words altogether, typos or not.